Misty Robotics
Enterprise-grade web presence for the robot that talks to people.
The Brief
Misty Robotics builds personal AI robots. We helped them turn their engineering showcase into a lead generation engine for enterprise sales.
The Challenge
The existing site was built for a technical audience — impressive if you understood robotics, but failing to communicate value to enterprise buyers with budget to spend.
The Approach
Full site rebuild focused on use-case clarity over spec sheets. Gated demo request flow, case study-led content program, and paid LinkedIn campaigns targeting enterprise innovation teams.
The Outcome
Qualified demo requests roughly doubled in the six months after launch. Enterprise pipeline reached about $1.1M in attributed revenue in the first nine months. Cost per qualified lead fell 38%.
Measured outcomes from the engagement.